"I don't know, but I bet there's research on it"
The things we do over and over define us. Habits. Good or bad. I learn a lot by doing this analysis of my Zoom calls.
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July 30, 2026
Report
Whether we’ve connected recently or if it’s been a while, I wanted to take a moment to say hello. I hope you’ve enjoyed the summer. The highlight of my summer was moving along with my wife from Seattle to Anacortes. As I write this, I can see the cool blue waters of Guemes Channel out my office window. (Alright, time to focus.)
Throughout the last few months, the Clyde Golden team has been sharing thought-provoking articles, industry news, and inspiration. But I thought, why keep that to ourselves? So, here’s a round-up of our favorite reads to help you stay ahead of the game and perhaps spark an idea or two.
And if there’s an article that you found interesting, please share it with us. I’d love to hear what’s on your mind.
- Tim Yeadon, Principal & Lifecycle Strategist
The Smarter-Not-Harder Guide to Content Marketing in 2024. According to this recent article from SparkToro, the old-school content marketing methods just aren't cutting it anymore—it's time to pivot! The key takeaway? Embrace an audience-first strategy by figuring out where your crowd hangs out and serve them content that truly resonates.
The Business Value of Design on Your Organization’s Bottom Line. There’s value in deeply exploring human behavior and understanding the human perspective. The challenge lies in translating this knowledge into a design that strategically solves problems for customers, users, and business owners. This article from Toptal explores the impact of design thinking in driving these solutions.
Total Annarchy #168: 11 Marketing Myths [Part 2]. One of my favorite newsletters of all time is Ann Handley’s “Total Annarchy” newsletter. Designed to help us be better writers and marketers, Ann’s playful and energetic tone always puts a smile on my face. The 168th edition features debunking common marketing myths, one of which really piqued my interest: a brand newsletter should come from the brand. With inboxes automatically routing emails into buckets (also check out Brian’s recommendation), it’s more critical than ever that your content is written in the tone of a human being and from a specific person.
AI-Generated Email Summaries: What Marketers Need To Know. This article from Litmus offers some useful insights as things progress with AI-generated summaries being integrated into major email clients. They discuss expected features like AI-generated preview text in Apple Mail and one-click summarization in Gmail. I’ll be watching this space closely.
So how’d we do with this edition of The Report from Clyde Golden? Hit reply and let me know. Or if you want to share your favorite summer moment, that’s cool, too.
MXGolden is a service offering of Clyde Golden, the member retention marketing agency for nonprofits and mission-based organizations.
Anacortes, WA
